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Overview
Ez-Pz Shopping is an online retailer specializing in billiards equipment, featuring a distinctive lemon-themed aesthetic. The brand name embodies the effortless shopping experience it strives to provide, echoing the familiar phrase "easy peasy lemon squeezy."
This unique ecommerce store required a logo that balanced playfulness with sophistication. The design concept integrates elements inspired by the fusion of a billiard ball and a lemon, employing bold strokes to harmonize with the robust typography. The color palette emphasizes vibrant greens and yellows to evoke a fresh and dynamic visual identity reflective of the store's peculiar theme.
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